Ford has just announced that finally, kenaf fibres will be used as part of their sustainability / recycling approach with their new US produced Ford Escape.
They do not indicate if it will be locally grown or imported, however.
Kenaf has had a topsy - turvy production in Australia, with early hopes [ 1970s] failing to develop. Maybe some reasonable use in sound deadening in automotive and manufacturing might mean potential new markets in Australia. It can be grown in many areas of north Australia, with or without irrigation, so there is potential for efficient and profitable Australian production.
More about the US story on kenaf here -
http://www.triplepundit.com/2012/01/ford-kenaf-plant-materials-new-escape/
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